In a world where the pandemic accelerated the reliance on the internet… where concepts like the Metaverse seem like a possible future… it is more important than ever for brands to understand the blurring lines between the physical and digital world. ...
Read moreSince the breakout of the Covid-19 pandemic, people have spent a bigger share of their time at home, which has fuelled the growth of the “Stay-at-Home economy.” How has this trend impacted the retail landscape? ...
Read moreHighlights from an online focus group with Gen Z Young Adults The implementation of a near lockdown (circuit breaker) put everyone on an emotional roller coaster. For Gen Zs, it has disrupted their routines leaving them unprepared and therefore irritable, annoyed, bounded and feeling unproductive. News of lay-offs, pay-cuts and uncertainty at work further added anxiety and stress. ...
Read moreHello from Asia Insight! We hope that everything is well with you and your business. We have observed interesting changes in interesting consumer behaviours that we would like to share with you. ...
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